Infineon Raceway Names Title Sponsor of NASCAR West Series Event
Bennett Lane Winery will become title sponsor of the NASCAR Camping World Series West event, which will take place on Saturday, June 21. The event will be called the Bennett Lane Winery 200, and will serve as the main event on Saturday of the Toyota/Save Mart 350 event weekend, June 20-22.
"It's a thrill to be able to combine my two favorite things - wine and
NASCAR racing - and I'm excited to share Bennett Lane's award-winning wines with NASCAR fans right here in our own backyard," said Randy Lynch, owner of Bennett Lane Winery.
This marks a continuation in the motor-sports industry for Bennett Lane Winery, which won the 2007 NASCAR West Series championship behind driver Mike David.
Bennett Lane will field a second car in 2008, named for its signature red wine blend Maximus - it will be driven by P.J. Jones at the Bennett Lane Winery 200 on June 21. "Team Maximus" is led by Randy's wife, Lisa Lynch, who created a light-hearted family rivalry with the debut of the No. 24 Maximus car at Infineon Raceway in 2007.
"Our family thrives on competition," says Lisa. "And once fans get a taste of Maximus, there's no doubt whom they'll be rooting for."
The two-year partnership also includes a display in Infineon Raceway's new fan entertainment zone, "The Pulse," during the NASCAR Sprint Cup Series weekend, where Bennett Lane's "Maximus" will be available for purchase by the glass.
"We are delighted to associate the raceway's premiere event weekend with a premium vintner like Bennett Lane Winery and with a gentleman like Randy Lynch, who has been so involved with our sport," said Steve Page, president and general manager of Infineon Raceway. "I'm also glad our fans will have a chance to sample some of Bennett Lane's outstanding wines."